EDITO ITM 2023

The International Tourism fair of Madagascar (ITM), the largest one in the Indian Ocean, is back for its ninth edition.

Under the auspices of the Ministry of Tourism and with the financial support of the Malagasy Government through the project « Pôles Intégrés de Croissance » (PIC), the Madagascar National Tourism Board (ONTM) is organizing the ITM from June 15 to 18, 2023 at the Centre de Conférences Internationales d’Ivato (CCI Ivato), in Antananarivo.

The ITM is the place to be for all travel lovers and the unmissable meeting point for professionals seeking for new opportunities. It is also the big event for Madagascar to mark its position as the leading tourist destination in the Indian Ocean and southern Africa. Thanks to its international scope, the ITM will see the participation of tourism operators from the «Vanilla Islands» and major international names in tourism during high-level conferences.

A diversified program
▶ The first two days dedicated to professionals will focus on developing business opportunities with B2B meetings, seminars and/or conferences with various panelists,
▶ The last two days dedicated to the general public will feature various cultural and culinary events. Furthermore, a hundred international tour operators will participate in a large famtrip specially planned for this event.

Furthermore, a hundred international tour operators will participate in a large famtrip specially planned for this event.

Sustainable tourism at the heart of the event
Making tourism a real tool of conservation not for destruction is the vision that revolutionizes this post-pandemic edition. The show will highlight products specially designed to promote the practice of solidarity and responsible tourism in local communities. Immersive experiences will be offered to visitors of the fair.

Tourism in the digital age
This edition will focus on digital through a new «Digital Space».
It will promote the practice of new technology for tourism development. Indeed, participants will be able to experience directly the benefits of the event, both in person and virtually.
With a strong belief that tourism plays important role in the socio-economic growth of the country, we are very pleased to invite you again to take part of this great adventure that is the International Tourism Fair of Madagascar!

Key figures of the exhibition
▶ 04 jours d’expositions
▶ A dozen exhibition spaces
▶ More than 300 stands
▶ 30.000 m² of exhibition space
▶ 18,000 visitors expected
▶ 08 restaurants of different specialties
▶ Distributed in the food court
▶ 01 VIP restaurant
▶ 05 conference rooms
▶ About 100 participants
▶ Eductours et voyages de presse
▶ Twenty or so themed conferences of the highest
high level